The 74 Newest Betting Sites in 2026
Find the all the brand new betting sites in the UK as soon as they drop. If they have a welcome bonus you will find it here first.

Written by Sava Mitov Senior Editor & Betting Sites Exper
Fact checked by Del Pugh Senior Editor & Betting Offers Expert
Last Updated 16 Jul 2026
List of new betting sites in the UK
The Newest UK Betting Sites
Welcome Bonus
Sports offer bet £10 get £10, Free Bet valid for 48 hours, Min Odds: Evens 1/1. Available on sport only (Core Terms). Minimum stake £1 & Max stake £10. New customers only. T&Cs apply.
New customers only. Min £20 bet at odds 1/1 or 2.00+. Max reward: One £10 Free Bet. £10 Free Bet min odds 1/1 (2.00). Free Bet expires 7 days after credit. 18+. Full T&Cs and eligibility apply. www.gambleaware.com
New customers only. Min £20 bet at odds 1/1 or 2.00+. Max reward: One £10 Free Bet. £10 Free Bet min odds 1/1 (2.00). Free Bet expires 7 days after credit. 18+. Full T&Cs and eligibility apply. www.gambleaware.com
New customers only. Min £20 bet at odds 1/1 or 2.00+. Max reward: One £10 Free Bet. £10 Free Bet min odds 1/1 (2.00). Free Bet expires 7 days after credit. 18+. Full T&Cs and eligibility apply. www.gambleaware.com
New customers only. Min £20 bet at odds 1/1 or 2.00+. Max reward: One £10 Free Bet. £10 Free Bet min odds 1/1 (2.00). Free Bet expires 7 days after credit. 18+. Full T&Cs and eligibility apply. www.gambleaware.com
New customers only. Min £20 bet at odds 1/1 or 2.00+. Max reward: One £10 Free Bet. £10 Free Bet min odds 1/1 (2.00). Free Bet expires 7 days after credit. 18+. Full T&Cs and eligibility apply. www.gambleaware.com
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Full List of 232 UK Betting Sites (+All New in 2026)
[New Bookies Added – Stakewise, Lad Bet, BetPro IQ, Alfobet, BetAhoy, Betsuna, Betmaze] Using data from the UKGC, we have created this complete directory of ALL betting sites in the UK.
New Betting Sites Coming Soon (UK Gambling Licence Tracker)
BetLegend, Rambobet, lottofy.co.uk, greenlightbet.co.uk, dcbet.uk, silkbet.co.uk, brillbet.com and versusuk.com are the latest additions to this list of pending licences/domains.
Deep dive and overview of the newest betting sites in 2026
If you’re curious about the new bookies on our list or have any doubts about their quality, read on for our analysis and comparison of each.
If you prefer to see a quick summary our test results, feel free to jump to our table.
Betmaze launched in the UK in June 2025.
They are licensed in the UK under AG Communications and have quickly gained ground among bettors.
Surprisingly, some copy-cat sites have appeared, trying to impersonate the bookie, while sending people to other bookmakers.
Beware, the official site remains: betmaze.com
My first impressions were that the sportsbook is a little sluggish and takes a while to load.
Additionally, I am not a fan of the way opposing teams are laid out, as there is a long line with ‘vs’ in the middle, which looks awkward.
On the positive side, I found it easy to switch between odd formats.
Finding matches and different sports is also not too arduous, as the main sports menu is well-organised. It’s the rest of the clutter on the page that makes me wince.
The mobile browser version seems to straighten out most of these problems, though there is no dedicated app.
You will definitely find plenty of boosted odds, albeit mainly for football.
| Pros | Cons |
| ✅ Odds on all popular sports + niched options | ❌ Niched sports have few markets |
| ✅ Plenty of payment methods | ❌ Hard to find customer support |
| ✅ Cash out is available | ❌ No app |

Dabble launched in the UK in the summer of 2025.
They are licensed in the UK under Dabble Sports UK Ltd and quickly garnered an audience due to their free bet welcome offer, which requires no deposit.
The main appeal of Dabble seems to be the feature which allows punters to follow each other and copy others’ bets.
With plenty of sports to choose from, you should easily find what you’re looking for and can look at what popular bettors have backed.
A neat feature within the app is the match/game chat, which allows you to banter with others who have bet on your games.
Some might consider the inability to use desktop to place a bet a disadvantage, but I would argue Dabble know their audience well and want to fully focus on them.
| Pros | Cons |
| ✅ Has a bet builder | ❌ No in-play betting |
| ✅ Allows punters to copy each other’s bets | ❌ No cash out |
| ✅ Features bet boosts | ❌ No live streaming |

London Bet is another new bookie in 2025, which launched in the trenches, without much noise.
As I was perusing the UKGC site for new licenses, I stumbled upon the brand and later even saw they’re actively advertising on Google.
The bookie is licensed under ‘Thistle Bet Limited’, but the layout of the site just looked awfully familiar to me.
Despite London Bet having no direct sister sites, it borrows an odds provider, which many others use (think AK Bets, NRG Bet, PricedUp, etc.).
There is no welcome bonus at the time, but a promotion called ‘Capital Gains’ allows you to opt in and stack weekly rebates and free bets as you play.
The is no betting app for iOS nor Android, but the mobile site can get the job done just fine.
| Pros | Cons |
| ✅ Can watch horse races live | ❌ Boxing & F1 have 1 or 2 markets |
| ✅ Has a decent bet builder | ❌ The live chat is not integrated into the site |
| ✅ Email and live chat customer support | ❌ The ‘Get the App’ buttons aren’t working |

BetTOM is a new betting site in May 2025.
Although their UK licensed was granted in September 2024, the bookie has come out of the woods just recently.
The bookie has most of the basics covered – good odds, a welcome bonus, a few promotions, but the desktop layout is nothing too impressive.
It can be quite cluttered, so I prefer the mobile version, as it simplifies access to sports, in-play betting and casino.
The promotions for existing customers are only horse racing-focused, so don’t expect any football or basketball odds boosts.
Despite the presence of an, on paper, good-looking bet builder, functionally it needs to improve… A LOT.
When it comes to ACCAs, they are straightforward, but there are no extra winnings, regardless of how many selections you add.
| Pros | Cons |
| ✅ Covers many sports | ❌ Niched sports are overlooked |
| ✅ Plenty of F1 markets | ❌ The live chat is not integrated into the site |
| ✅ Email and live chat customer support | ❌ BetTOM doesn’t have an iOS or an Android app |

Quickbet launched in March 2025.
Licensed under L&L Europe Ltd, Quickbet hit the ground running with a sleek sportsbook, a casino side, and welcome bonuses for each.
You will find over 30 different sports listed, and that’s not counting each esport separately (there are 10 of them depending on the time of year).
One thing I wish they would focus on is adding tables or graphics to their deposit/withdrawal and contact pages – they’re just too full of text.
| Pros | Cons |
| ✅ Bet builder has plenty of options | ❌ Live bet builder is poor |
| ✅ Has daily boosted odds | ❌ No UK horse racing odds (only IE, US, Cl, PA, IT, BH and KR) |
| ✅ Email, live chat, phone number customer support | ❌ Quickbet doesn’t have an iOS or an Android app |

BetWright launched in December 2024.
Although the bookie is new and owned by a new parent company (Onyx Gaming Limited) the sportsbook layout and features may seem oddly familiar to some experienced punters. This is because Star Sports, Bresbet and VickersBet, to name a few, use the same odds provider.
They are still different companies, managed by different people, so signing up with all of them isn’t going to pose a problem in the slightest.
The bookie features over 20 sports, along with some niched options. While football, basketball and ice hockey boast plenty of betting markets, for other sports one can usually only wager on the outright market.
| Pros | Cons |
| ✅ Good mix of sports and casino | ❌ Bet builder could be improved to show odds |
| ✅ Proven and reliable sportsbook software | ❌ Lack of betting markets (except for football, basketball, NHL) |
| ✅ Email, live chat, X & Facebook customer support | ❌ Limited payment options |

EasyBet flew onto the British gambling scene with a bang.
In its essence, the bookie offers spread betting across the board – you can back an outcome or lay it, as well as see the current matched volume for the match.
With only a handful of sports, the brand embraced a ‘small but heartfelt’ approach – just 11 sports linger on the site at the time of writing.
But we have also seen newcomers make a splash with 20, 30, even 40 sports, from popular to niched, only to disappoint with basic markets and lackluster options.
Upon login, you will be presented with decimal odds, as those are the preferred for spread betting, and there appeared to be no option to change that.
| Pros | Cons |
| ✅ Bet builder is incredibly simple and intuitive | ❌ Could include more sports |
| ✅ Looks great on mobile | ❌ As a newer platform it offers less liquidity |
| ✅ Email, live chat & phone call for customer support | ❌ Not very focused on the UK market |

One of our recent additions to the list – PricedUp.Bet comes with a handful of pleasant surprises.
Before we praise them too much, it’s important to say they are no bet365 nor William Hill.
The bookie just entered the market and those familiar with Rhino Bet (which stopped operating in the UK on 26th March 2025) will immediately recognise the site’s layout.
Though them sharing a sportsbook provider is not a bad thing – easy navigation on desktop and mobile + PricedUp has it’s own betting app.
Things you can expect from this bookie:
| Pros | Cons |
| ✅ Both bet builder & cashout | ❌ Debit cards as payment methods only |
| ✅ Daily enhanced odds | ❌ No live chat |
| ✅ Email, X and Instagram for customer support | ❌ Limited betting markets for niche sports |

One of the newer bookies included on this list is Betrino.
Formally known amongst punters as BritainBet, the bookie decided to rebrand to a name they feel better reflects their identity.
The move has been met with overall positivism and regulars at BookiesBonuses have expressed great interest towards the brand.
Betrino is operated by ProgressPlay Limited. There are about 40 sports, depending on the season, including many esport titles and other niched competitions.
| Pros | Cons |
| ✅ Standard cashout function | ❌ No bet builder |
| ✅ Various promotions and free bets weekly | ❌ No live chat |
| ✅ Easy navigation on desktop and mobile | ❌ Limited betting options on horses, F1 and MMA |

While Bet442 may seem like a dig at the popular betting giant 365, the brands are not related in any way.
Bet442 is operated by AG Communications Limited, thus they offer a fully fledged sportsbook – over 40 sports, where even niche matches get at least a few betting markets.
| Pros | Cons |
| ✅ Has a good bet builder & cashout function | ❌ No additional promotions |
| ✅ ACCA boosts up to 77% | ❌ No live chat |
| ✅ Easy way to find today/tomorrow, this week’s matches | ❌ Limited markets for horse racing, and fighting |

Betano became well-known in quite a few countries before trying their hand at the UK market.
What Betano excels at is boosted odds, betting markets availability and competitive odds.
| Pros | Cons |
| ✅ Has a great bet builder & good cashout function | ❌ Promotions are a bit scarce |
| ✅ Website is easy to navigate | ❌ The welcome offer is football-focused, leaving other sports behind |
| ✅ Plenty of odds boosts | ❌ Desktop site can look a bit crowded |

Bwin has managed to accrue a fan base, because of their football offering and their promotions.
Livestreaming isn’t necessarily their strong suit, especially for football. This in addition to a cumbersome navigation on mobile leaves a lot to be desired.
| Pros | Cons |
| ✅ Very good for betting on football | ❌ Site is a bit slow |
| ✅ Plenty of promotions to keep punters engaged | ❌ Navigation needs improvement |
| ✅ Frequent bet boosts | ❌ Limited payment methods |

As a recent new addition to BookiesBonuses, Gentleman Jim brings a fresh brand identity, with pleasant navigation, plenty of sports and well-made betting apps for iOS and Android.
Although Gentleman Jim don’t feature a dedicated welcome offer yet, their straightforward bet builder and BOG for horse/greyhound races is enough to put them ahead of some competitors.
| Pros | Cons |
| ✅ Intuitive bet builder, with plenty of options | ❌ No welcome offer |
| ✅ Social media customer support (X, FB & IG) | ❌ No live chat |
| ✅ Helpful price history stats for races | ❌ Shallow markets for horse racing, boxing, darts, UFC |

SportsBroker may be a perfect fit for you if you are into pool betting.
In a nutshell, SportsBroker facilitates a ‘pool’ of money and places a bet with it. You keep winnings proportional to the size of your stake in the pool. They do however take a 10% fee, but that’s to cover their cost of doing business.
| Pros | Cons |
| ✅ Neat welcome offer | ❌ Only specialises in pool betting |
| ✅ Guaranteed minimum pool size | ❌ 10% fee for making the pool |
| ✅ App is heavily focused on user friendliness | ❌ You can only pick from their selected fixtures |

AK Bets are associated with heavy focus on horse/greyhound racing and football in the minds of anyone who’s encountered them.
Like most modern UK bookies, they feature live betting and livestreaming, while providing the occasional free bet or free spins when you wager the minimum specified amount.
| Pros | Cons |
| ✅ Free Spins when you wager regularly | ❌ Many niche sports have ‘winner’ markets only |
| ✅ Enhanced ACCAs | ❌ No welcome bonus upon sign-up |
| ✅ Easy to use football bet builder | ❌ Payment options are limited to cards only |

Although not new to BookiesBonuses, BOYLE Sports have recently updated their welcome bonus in light of the football season.
As a long-established brand, BOYLE Sports bring a polished betting app, many bonuses for existing customer and adequate customer support.
| Pros | Cons |
| ✅ Fast mobile betting app | ❌ Asian handicaps are not available for football |
| ✅ Updated welcome offer | ❌ No esports |
| ✅ Experienced bookie with many betting markets | ❌ Some users have reported experiencing bugs with the app |

Star Sports are all about that bargain when it comes to stretching your wager further.
Upon landing on the site, you will discover a whole carousel of promos for different sports – some notable ones at the time of writing are – 50% back as free bet if your selection loses for greyhounds, ATP, and football (T&Cs apply). Unlike most other bookies, there are specials for darts and US sports too.
| Pros | Cons |
| ✅ Hyper-focused on providing bonuses for each sport | ❌ Limited payment options – debit only |
| ✅ Offers available to both new & existing customers | ❌ Bonuses are money back, instead of deposit bonus |
| ✅ Customer support on X and via phone | ❌ No live chat support |

PlanetSport is a semi-recent addition to the UK betting market, but they stand out from the rest of the pack with their focus on driving value for their players.
As they keep growing, we hope to see an even better welcome bonus from them, in addition to all the promos they’re running now.
| Pros | Cons |
| ✅ BOG on all UK & Irish racing from 10AM | ❌ Doesn’t support e-wallets |
| ✅ Up to 50% bonus on Accas (max 12-fold) | ❌ Horse racing markets are shallow |
| ✅ The website navigation is good and intuitive | ❌ Few markets for niche sports (Olympics, Gaelic Football, Snooker) |

Fun Sports is the sportsbook part of Fun Casino. As bookie that serves many other markets outside the UK, they definitely have some experience in the industry.
What stands out in the current market scene is the availability of alternative to debit cards payment methods – Neteller, Skrill, Trustly and PayPal.
What would make this site way better though, is if it were actively updated and taken care of, as it currently seems a bit abandoned to its fate.
| Pros | Cons |
| ✅ Customer support via live chat, phone and email | ❌ A bit arduous to get to the sportsbook |
| ✅ Acca boosts from 4+ selections | ❌ Site is not actively updating ended promotions |
| ✅ Plenty of available sports | ❌ Minimum withdrawal amount is £20 |

BetMorph don’t hide what they’re all about – the homepage greets you with an array of slot games along with bonuses and free spins for them. The list of new games seems to grow virtually daily.
On the sportsbook, you will find upwards of 45 sports, as BetMorph aims to serve all niches – politics, reality shows, esports, chess betting and more. In-play betting is available and supported by plenty of statistics and a virtual field for visualisation of ‘the beautiful game’.
| Pros | Cons |
| ✅ Cash out is available | ❌ Site navigation can be awkward on desktop |
| ✅ Great depth of markets for major sports | ❌ Promos are not very exciting |
| ✅ Many payment methods, incl. Apple Pay | ❌ Horse racing markets need to expand beyond the basics |

Hyper Sports is the sportsbook of Hyper Casino, which offers a pretty neat feature, called Bet Mentor.
How it works is you type in how much you want to wager and how much you wish to win – then you get recommended matches – pretty cool!
| Pros | Cons |
| ✅ Plenty of odds boosts for major leagues | ❌ No dedicated sportsbook welcome bonus |
| ✅ Bet builder has plenty of selections | ❌ Mobile site is a bit difficult to navigate |
| ✅ Offers livestreaming to logged-in users | ❌ No horse racing |

CopyBet is very unique in that it allows users to choose and automatically copy the best of tipsters.
Anyone can become a tipster and you can see all the past bets they have placed, as well as neat details such as stake amount, odds and profits.
There is a tool that allows you to control your risk, so you don’t end up copying someone’s losses all the way to 0.
| Pros | Cons |
| ✅ Very unique way of betting | ❌ Clicking bet builder on desktop makes the whole site lag |
| ✅ Great-value welcome bonus | ❌ Not many existing customer promotions |
| ✅ ACCA bonus profits | ❌ ACCA bonus is limited at £1000 |

Vegasland demonstrates a good mix of sports and casino, however there is more to be desired in terms of desktop loading speeds and site navigation.
The mobile version is a tad bit better and the betting apps for iOS and Android improve the user experience.
| Pros | Cons |
| ✅ The sports selection is tremendous | ❌ Welcome bonus could be higher |
| ✅ The odds are competitive | ❌ Desktop site loads a bit slower than other competitors |
| ✅ Good for esports | ❌ Navigation through the sports on desktop needs improvement |

With operations in the UK lead by LeoVegas, BetMGM is a rising star among the bookmakers we have nowadays.
The site layout is really well-done and navigating through the menus is a breeze.
There are tonnes of promotions for new and existing customers alike, that keep things spicy and interesting.
| Pros | Cons |
| ✅ Great value welcome bonus | ❌ The bet builder needs to be improved |
| ✅ Many existing player promotions | ❌ Website navigation is a bit clumsy |
| ✅ Asian handicap betting markets | ❌ No Neteller, Skrill, or PaysafeCard support |

Quinnbet has a good product all around, and will not disappoint most bettors.
Although there are niche sports, you won’t be looking at phenomenal depths of the markets.
Some sports get plenty of attention though, and Quinnbet easily shines when it comes to football, ice hockey and a bit of horse racing.
| Pros | Cons |
| ✅ Decent options in bet builder, called ‘Create a bet’ | ❌ Bet builder needs tiny optimisations to be perfect |
| ✅ Excellent live chat customer support | ❌ Homepage doesn’t always show hottest upcoming matches |
| ✅ ACCA boosts up to 20% | ❌ Niche sports get few markets |

New Betting Sites: Why Join?
New betting sites in the UK don’t necessarily have as many customers as the classic bookies, but they should not be underestimated. The best new bookmakers often provide something fresh and innovative, while older bookies with large customer bases can at times play it safe and not look to bring new ideas to players unless it is thrust upon them by a competitor.
The ever-evolving betting market in the UK can be hard to keep up with.
We have defined a new betting site as one that started its UK operation within the past few years, not just the last year. So, on our lists, you will see some bookies that have been around for a few years, alongside more recent additions to the industry,
New Bookmakers: Pros & Cons

- Great sign-up offers ✅
- Emphasis on live betting and the mobile product ✅
- Often a very modern interface ✅
- Plenty of promotions and boosts ✅
- New and innovative ways of betting ✅
- Less experienced ❌
- Customer support team not always as efficient ❌
- Some limitations on max winnings ❌
How we select which new betting sites in the UK to list
In our search for the best new bookies, we have sifted through the many up-and-coming online bookmakers. Below are the factors we took into account when choosing the best of the bunch.
Lucrative betting offers
Nobody wants to sign up for a fresh new betting site unless there’s a compelling reason. That’s why most new bookmakers have sign-up offers, and the competition for the most enticing deal is fierce.
If you are considering joining one of many new betting websites, you must decide what the best offer is according to your needs. Free bets are exceptionally popular, with Bet 10 Get 30 and even Bet 10 Get 40 often available.
You also want good promotions for existing customers so that you can continue to claim deals throughout your time with the new bookmaker. BetMGM, after a slow start, has ramped up its promotions and enhancements onsite and is a solid example of a new UK launch done right.
Quality Mobile Product
Nowadays, we all expect to have things available conveniently on our smartphones. There’s no reason why your betting interest should be confined to your home laptop or desktop PC.
With a well-functioning betting app, you can play whenever you like, wherever you are.
Some new bookmakers that are in the early stages of their development do not have an iPhone or Android app when they launch, and this can put players off straight away. Of course, you can still use the mobile site, but the experience isn’t always as smooth.
User Interface and Betting Experience
The first impression that the user gets when arriving on a new betting site is how it looks and feels. If everything is slick and smooth on both desktop and mobile then you are off to a great start. QuinnBet and BetGoodwin are great examples of this.
Some start-ups opt to partner with established sportsbook providers to ensure a top-notch layout, design, and betting selection. While this means it may not be too different from some other online betting sites, at least it means that focus can be put on other key areas.

BetMGM, QuinnBet and BetGoodwin are among the new betting sites with great apps.
Punters have to be able to access the markets they want and place bets as soon as possible, without slow loading times or glitchy applications. New UK bookmaker BetMGM is a prime example of a new betting app done well, although to be fair – they’ve had plenty of experience in the US.
Innovative new features
New ways to bet are being introduced all of the time, and in recent years, certain bet types have completely taken off. The biggest example is the bet builder, which started as a football-only tool but is now available for the NBA, NFL and more – for instance, Fun Casino’s sportsbook has a strong NBA bet builder with plenty of selections.
Del’s Favourite Features

Aside from the general improvements to bet building, some of the recent additions that I have enjoyed include Sky Bet’s Acca Freeze, which lets players freeze a leg of their acca, regardless of the eventual outcome.
Betfair’s 90-minute payout has recently saved my bacon a few times, so is thoroughly recommended, while BetMGM’s Golden Silks promotion enhances my horse racing betting, with a boost to winnings.
Elsewhere, CopyBet‘s option to follow and copy tipsters’ bets is a great feature, similar to the copy trading options on investment sites like e-Toro, offering a whole new world of betting options at the press of a button.
The Future Of New Betting Sites
Mobile betting is one of the strongest new trends that has continued through recent years. Where once it was necessary to place a bet in your local shop or on your PC, the convenience of betting has increased exponentially, to the point where you can even be a spectator at a game and place a live bet on the outcome without leaving your seat. Check out our list of best betting apps here.
Online bookies are now racing to offer the best mobile services and competition for effective app development is fierce.
Future trends may include the integration of betting services into social media and even the possibility of adding a social aspect to your play. With the advent of virtual and augmented reality, we are already seeing stats and information being shown live within sports contests and that will only eventually extend to betting.
Betting companies have always been good at taking advantage of new tech and even incorporating ideas from other industries, such as copy trading in the financial world, now being used at CopyBet. Overall, the betting landscape will change, but Bookies Bonuses will be there to guide you, through it all!

Esports has become a big part of the online betting space and that is expected to continue.
New Betting Site Payment Methods
No longer are debit cards the only banking option on online betting sites. It is now pretty much expected that PayPal is listed as a deposit and withdrawal method, but it goes beyond that now, with a plethora of potential options available, thanks to tech advancements and improvements in online security.
Look out for eWallets
When new betting sites launch, it is a huge plus if they accept PayPal – not just in general, but for claiming the welcome offer as well. If they want to go the extra mile and appeal to more punters, then fellow eWallets, Skrill and Neteller, are both worthwhile, although many sign-up bonuses are ineligible with these options.
To the credit of many older bookmakers, a lot of them have added a range of e-wallets as payment options on their betting sites, as well as prepaid cards such as Paysafe and Trustly
Apple Pay and Google Pay are also popular, but if you deposit with these on your mobile, you may need to use the Bank Transfer method to withdraw.
In various countries, cryptocurrency is prominent in sports betting and online casinos. However, It is yet to be seen across the UK market, but surely we are heading in this direction.
Old Betting Sites vs New Betting Sites
Although the traditional and long-established betting sites have made an impressive transition to offering their services online, they can also be limited and somewhat old-fashioned in terms of their approach.
This isn’t the case, with all of them, of course. In fact, the likes of Bet365, Betfair, and Paddy Power are often ahead of the curve with new features.
New UK bookmakers are often more flexible and may bring fresh ideas and an innovative approach to online betting. With a company structure and business model created especially for the online world, they often manage to sneak by their older competitors and grab part of the market with innovative technology or exciting promotions.
Our list of the best betting sites in the UK contains many of the new betting sites as well as some older ones, as they each have their own pros and cons, which you can read about in our individual reviews of all bookmakers.
A word from our betting site experts

Sava Mitov – Site Manager & Writer
“I love the thrill of finding a new betting site. Sometimes we get sneaky launches and I only find out when rumours start spreading. Checking weekly and chatting with buddies has allowed me to stay on top of things, so I can list them [the bookmakers] here as soon as I see them”

Del Pugh – Site Manager & Writer
“As both a reviewer and punter, I love the launch of a new bookmaker site. After signing up and grabbing a fresh welcome bonus, I’ll be in the promos section, poring over the (hopefully) many ongoing offers, looking for that standout feature that will bring me back, again and again.”

Jacob Ljunggren – Project Leader
“I always used to be skeptical when new betting sites popped up, as I’ve always been pretty loyal to Bet365 and Betfair, but I have been pleasantly surprised by a number of new online bookmakers in recent years. The focus on Esports has been a particularly positive element, and the same can be said for all of the new payment methods that are embraced by new betting sites.”